That’s our new mission statement in Farming Smarter’s new
5-year strategic plan. Hang on! I heard that groan; saw that eye drift onto
something, anything else. Why oh why, does anyone write a strategic plan? And,
more to the point, why would anyone read one?
We wrote a new plan because we and our working environment
changed a lot in the past five years. Change is the only thing guaranteed in
life. Everything is up for change crop varieties, novel crops; agronomic
practices; nutrition; pest control; equipment and robotics. How are you going
to know which changes will work on your farm?
We’re going to try it first and tell you! To make sure we’re
here for you, we have to follow a plan so we don’t forget important tasks that
keep Farming Smarter healthy as an organization. So we write strategic plans
and follow them as much as is wise.
Farming Smarter is now an organization that has eight full
time, year round staff and hires up to nine full time students and interns over
the summer months. Five years ago, we had 65 projects on the go. This year we
had 100. We’re working with scientists across the prairies from post-secondary
institutions, Agriculture & Agri-Food Canada, Alberta Agriculture &
Forestry and crop commissions. We also have our own research program informed
by southern Alberta farmers.
We commit substantial resources to sharing what we learn
with the people that put the science to work in the fields – farmers, farm
managers and agronomists working in Alberta. We have an information heavy
website, we produce magazine, e-newsletters, videos and, soon, podcasts. We
hold events for both urban and farming public. Also, in recent years, we
dedicate resources to agricultural advocacy at the provincial level.
Our advocacy role snuck up on us as our funding environment
changed. Research funding for projects is fairly well laid out. While it’s not
a perfect system, it is at least a system. But all the resources to share what
we learn are in question every year. Funders come and go and we’re never sure
how much we will be able to do in any given year when it comes to website,
events and other information sharing.
So, we write plans and set targets. Here are our five
targets for the next five years.
How are we going to meet these goals? Read the plan for those answers.
You will find it on the About Us page of our website.
Read it so you understand where we fit into southern Alberta’s
success and the contributions we intend to make.
Read it to understand how you can help us overcome southern
Alberta’s crop challenges.
Read it because you can help us reach these targets that
will benefit southern Alberta crop farmers.
Read it because if you took part in our survey, you took
part in writing this plan.
This plan comes from any dedicated hours by our board of
Directors and our staff. We will continue to bring relevant, unbiased
information to you in a click, a Learning Adventure or conference. Join us; we
have a lot of fun!
Created October 7, 2019 | Category: News Articles